Diamantis Masoutis S.A. has been active in the wholesale sector since 1988 through its Cash & Carry stores. Today there are 22 Cash & Carry stores to be found in the prefectures of:





Customer list 16,000 professionals

Philosophy Diamantis Masoutis S.A. has placed great emphasis on ongoing research and adaptation to the new competitive facts in the wholesale market while building up its wholesale department. With its sights firmly set on profitable development in this department, it has also sought to improve its competitive position in our collaborators’- customers’ business environment.

Profile of the stores Competitive edge:
• Cash & Carry stores have floor space of between 1,000m² and 3,000m²
• In this area there are frozen stores and sections of fresh products (butcher’s, greengrocer’s)
• All the stores can be found in areas easy to access for professionals
• A huge variety, around 15,000 different bar numbers
• Very competitive prices on all products
• Weekly discounts for each professional category which are announced to each professional via sms or e-mail.
• A great variety of products have discounts, bulk items or value stickers.
• A monthly discount leaflet is sent by post to every professional.
We at Diamantis Masoutis S.A. believe that our wholesale customer is first and foremost a collaborator!

Franchise As of 2006, under licence from the Competition Commission, we have set up partnership franchises with super markets, mini markets and convenience stores.

The trade name of these stores is ‘Εxpress Μarket’. However, the partners can if they wish, keep their own trade name under the same terms of collaboration.
Up to 12/12/2012 there were 788 partners in this collaboration.

86 members used the name ‘Εxpress Μarket’ for their stores.